digital marketing – Page 2 – Small Business Research and Enterprise

Why 2025 is the perfect time to achieve your small business goals

January 15, 2025

As we enter 2025, there is renewed optimism for businesses due to improved funding opportunities and market conditions following the pandemic. The new year represents a chance for change and innovation, encouraging entrepreneurs to embrace challenges and pursue their goals. With proper planning, 2025 could be a pivotal year for success. … More Why 2025 is the perfect time to achieve your small business goals

The Curse Of The Frankenstein Brand

October 31, 2024

Many businesses unknowingly develop a “Frankenstein brand,” marked by disjointed messages that repel clients and hinder sales. This article emphasizes the necessity of a cohesive brand strategy to attract potential clients. Regular brand maintenance, akin to vehicle servicing, is crucial for success, involving assessments for clarity and effectiveness. … More The Curse Of The Frankenstein Brand

Meet Sunil Khosla: Jewellery business owner since 1988

September 18, 2024

Hear from Sunil Khosla, the founder of Sahiba Jewels who has been a small business owner since 1988. He talks about the highs and lows of running his business over the years, and the support he’s received from the LONDON E-Business Programme. … More Meet Sunil Khosla: Jewellery business owner since 1988

Why Your Brand Is Your Greatest Business Asset

July 10, 2024

A strong brand is crucial for business success. It sets you apart, builds trust, fosters loyalty, and drives repeat business. It enhances the perceived value of your offerings and enables recognition. Investing in a strong brand will enhance differentiation and resilience in the ever-changing market dynamics. … More Why Your Brand Is Your Greatest Business Asset

Challenges with lead generation? Try tracking your leads

April 17, 2024

Learn about the seven lead generation challenges every business owner and their sales teams face at some point in their business journey. Find out how lead tracking and lead attribution will save businesses time, energy and money … More Challenges with lead generation? Try tracking your leads

How to build a small business brand people love

May 3, 2023

Ever wonder why the world’s most famous brands are so loved? In this article, we’ll discuss the strategies you can use to create that connection with your audience. … More How to build a small business brand people love

Ronda

October 20, 2020

Ronda talks to us about her life in London since moving from the United states. She is talks about the opportunities she found in London and how she started her own business. … More Ronda

Small Business Research and Enterprise

Business support blogs written by our business advisers, speakers and partners to support the start-up and SME community

Tag: digital marketing